Thinking your business can handle the branding process on its own? Heart & Hustle offers three reasons you need outside help when branding your business.
Three Reasons You Need Outside Help When Branding Your Business
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Insights
What Does It Mean for Your Content to Be “On Brand”?
Not sure if the content you’re creating is on brand? Heart & Hustle Brands reveals five things your content should and should not be doing if it’s on brand.
What Does an Effective Digital Marketing Strategy Do for Health Care Providers?
Should we embrace a digital marketing strategy? That question may be on the minds of many health care providers—especially after the recent industry upheavals caused by the pandemic. There was a time not too long ago when marketing in health care was still frowned...
How I rebranded my company
I recently decided to change my company name from Harrison Creative Group to Heart & Hustle Brands. I made a choice late last year after reflecting on the body of work I’ve done for clients over the years. I wanted to walk in my clients’ shoes and experience what they go through when changing their name or updating their brand identity.
Think twice before a rebrand
I decided to change the company name from Harrison Creative Group to Heart & Hustle Brands late last year after reflecting on the portfolio of work I’ve done over the years. I wasn’t having a mid-life crisis, although I’m approaching middle-age. I wasn’t running away from a reputation problem or selling my business. The reason I chose to rebrand is that I wanted to walk in the shoes of my clients.
Inexpensive Ways to Grow Your Small Business
How do you create a consistent brand? Follow these eight steps and you’ll be well on your way to building a more valuable brand.
Confessions of a Designer
I have a confession. I was once a basic graphic designer. I cringe using the word basic to describe anything, especially myself. So, this is tough to admit. How was I basic? Clients would ask me to design a project for them and I’d take the order. First, I’d ask a few...
Get Your Brand Together (GYBT) Challenge
In 2020, like most middle-aged women, I bought a Peloton bike so that I could get a great workout during quarantine. It changed my life. Seriously. I credit my amazing sisters-in-law for inspiring me to get on a Peloton last January. They’re both incredibly fit, so I...
How Much Should You Pay for a Logo?
Asking a brand designer how much you should pay for a logo may not seem like the best person to ask, especially if you're trying to save a buck. You might expect a designer to respond, "What's your budget?" as if they're in a quick-draw duel where the first one to...
