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Milestones of Rebranding

Milestones of Rebranding

Discover the crucial steps of rebranding your business. From ideation to implementation, we cover all the milestones you need to hit for a successful rebrand.

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A Graphic Designer’s Guide to Canva

A Graphic Designer’s Guide to Canva

When you should and should not use Canva   It’s almost taboo for an experienced graphic designer to admit to using Canva. As a graphic designer with 20+ years of experience in Adobe Creative Suite, I’ve had my prejudice against point-and-click design tools like...

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Reasons to Rebrand

Reasons to Rebrand

There are many reasons to rebrand a company – not just a change in ownership. Learn about the good and not great reasons you might consider rebranding a company.

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Crafting Memorable Brand Associations: Tips and Tricks

Crafting Memorable Brand Associations: Tips and Tricks

People often associate certain products or services with certain brands, and they typically do so without even thinking about it. For instance, what comes to mind when someone says fast-food restaurant? The first thing you probably thought of was McDonald's. These...

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Why Would a Business Want to Rebrand?

Why Would a Business Want to Rebrand?

Refurbish. Reuse. Recycle. Renew. All these words have similar meanings that convey a sense that the object they’re describing is being upgraded and used again. This sense can also apply to businesses that have closed for a time and intend to reopen. Typically,...

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