Opening a new business can be exciting. It can also be the fulfillment of a lifelong dream. But getting a startup off the ground can also be a challenging process. Not having an adequate digital marketing strategy can make startup success even more difficult. Just...
Insights
Who should be your first marketing hire infographic
Adding a marketing pro can help your team prioritize and tackle marketing projects that will fuel your growth. Here’s some food for thought as you consider what level of marketing pro you need on your team.
Consider Rebranding When Entering A New Market
Plenty of businesses are entering new markets all the time. I’ll bet you’ve heard of brands like Red Bull and Tesla. Did you know that they both entered markets that were different from their original products? They did. Red Bull broke into the media market in 2007...
Why Outsourcing Branding is Vital: 3 Key Reasons
Thinking your business can handle the branding process on its own? Heart & Hustle offers three reasons you need outside help when branding your business.
What Does “On Brand” Mean?
Not sure if the content you’re creating is on brand? Heart & Hustle Brands reveals five things your content should and should not be doing if it’s on brand.
How I rebranded my company
I recently decided to change my company name from Harrison Creative Group to Heart & Hustle Brands. I made a choice late last year after reflecting on the body of work I’ve done for clients over the years. I wanted to walk in my clients’ shoes and experience what they go through when changing their name or updating their brand identity.
Inexpensive Ways to Grow Your Small Business
How do you create a consistent brand? Follow these eight steps and you’ll be well on your way to building a more valuable brand.
Get Your Brand Together (GYBT) Challenge
In 2020, like most middle-aged women, I bought a Peloton bike so that I could get a great workout during quarantine. It changed my life. Seriously. I credit my amazing sisters-in-law for inspiring me to get on a Peloton last January. They’re both incredibly fit, so I...
Don’t quarantine your brand
We were all quarantined at home for about nine weeks. During that time, the days and weeks blurred together. While I was grateful for the slow down of hectic life, the daily sea of sameness was monotonous. My personality craves change. I needed something to look...